We are very aware that the media universe is widening and we keep up to date with changes in the space. Outside of earned media - press coverage secured for free in print, online or broadcast outlets - businesses are increasingly turning to paid-for and owned content as part of their communications strategies, and we are experts in creating meaningful collateral to support this push.
Using our deep market knowledge, we craft well-written copy that is both interesting to read and optimised to drive traffic to your website, social media platforms and other corporate channels.
We understand the need for high quality copy and are continually working to produce a vast amount of content for our clients, either white labelled or co-branded, as well as a blog series for our own website.
Our track record ranges from producing internal newsletters, market-positioning research, website blogs and paid-for features to corporate brochures, consumer-facing marketing collateral, award entries, and investor-focused materials. Much of this is then able to be re-worked for the media.
When combined with our expertise in digital strategy, we are able to ensure, where appropriate, whatever we produce reaches the widest and most important audiences.